Mobile Cloud Computing Forum - Conference and Summit on Enterprise Mobile Applications

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Agenda at a Glance

Wednesday 1st December 2010

 0800
 Registration, Breakfast and Exhibition
 0910 Organiser's Introduction and Speed Networking
 0915 Morning Chairman’s Introduction
  Bob Tarzey, Analyst and Director, Quocirca

SESSION ONE: Market Opportunity Overview

Today, there are already some good examples of mobile cloud computing applications. However the majority of applications still do most of the data storage and processing on the mobile devices themselves and not in the cloud. The opening session to the conference examines where the industry is and estimates how in a few years, that could change.

  0925 The Business Value of Mobile Cloud Computing
 

• What is a true broadband service? a cloud
• Why mobile cloud services are possible now? Why not before?
• Advantages - Disadvantages

 Diya Soubra, Managing Partner - Executive Consultant, SCH Consulting

  0945 Keynote: Mobile cloud computing – challenges of connecting cloud services to mobile devices
 

•The adoption of mobile devices will imply new ways to deliver services. Mobile Cloud could become a major platform to deliver mobiles services while the data and application for mobile services are stored in the Cloud

 Renaud Larsen, Director Cloud Computing Strategy, Alcatel-Lucent

  1015 Oxfam and the Cloud - opportunity or just a distraction?
 

• Can we afford the effort to investigate
• Why its attractive
• What we are doing

 Peter Ransom, CIO, Oxfam

 1035 Panel: Mobile Cloud Computing Business Models
 • David King, CTO, Logica
• Michael Crossey, VP Marketing, Aepona
• Peter Ransom, CIO, Oxfam
• Amir Lahat, Head of Global Business Ventures, Nokia Siemens Networks
 1105 Coffee, Networking

SESSION TWO: Mobile Cloud Applications

Applications for mobile phones are getting more and more popular these days with the general consumers utilizing the advanced capabilities of their phones. Most of today’s applications need handsets with great computing power but in Session two will see how Cloud Computing will enable apps to perform on almost any mobile phones and a closer look to enterprise solutions.

 1135 Mobile Web Applications vs Native Applications on Handsets
 

• Advanced devices driving advanced mobile browsers
• Battle of the business models
• Impact on the enterprise 

 Chris Hazelton, Research Director, Mobile & Wireless, The 451 Group

 1155 The use of Mobile to Connect with Customers - Case Study
 

• Taking the bank to the customer rather than expecting the customer to go to the bank

 Simon Stimpson, President & CEO, Life Champions 

 1215 Improving enterprise productivity through mobile cloud computing
 

• Why mobile cloud computing for enterprises? (why in the cloud and why mobile?)
• Pitfalls in deploying mobile cloud computing for enterprises (security, device management, personal versus corporate liability), data integrity
• Key horizontal and vertical applications for enterprise mobile cloud computing
• Navigating the heterogeneous world of OS?
• How to influence and sell mobile cloud computing to enterprises?

Joe McKinnon, Head of Business Solutions, DU

 1235 Panel: Keys to mobile applications growth
 

• Simon Stimpson, President & CEO, Life Champions
• Duncan Hallas, VP Business Development UK, Netbiscuits
• Joe McKinnon, Head of Business Solutions, DU
• Justin Campbell, Senior Sales Specialist, O2

 1305 Lunch, Networking and Exhibition
 1300
 Afternoon Chairman’s Introduction
  Mike Spink, Cloud Computing Consultant, Nephologic
 1405 Afternoon Keynote: Mobile Cloud, the opportunity and challenge for Telco Service Providers
 

• Business drivers and enablers
• Opportunity domains for Telco Service Providers
• Example applications

Amir Lahat, Head of Global Business Ventures, Nokia Siemens Networks

SESSION THREE:  The Challenges of the mobile cloud

There is no question that usage of the mobile web will continue to ramp up as new gadgets come to market and networks come online. The real question is, players will adjust their strategies to best take advantages of the mobile cloud computing revolution? 

 1435
Productivity in a Cloudy World
 

• Productivity in a Mobile Cloud World
• Transitioning and Transforming Business
• Device + Cloud + Software = Your Future

 James Akrigg, Head of Technology for Partners (SMS&P), Microsoft Ltd

 

 1455

 The Contractual and Data Protection Issues of Cloud Computing

 

• Common points of concern in contracts for Cloud Computing
• Privacy and disclosure provisions in Cloud contracts
• Cloud computing and EU data protection law

 Simon Bradshaw, Research Assistant, Cloud Computing Project, Queen Mary University

 1515

 Mobile Cloud Computing for e-Health: Regulatory Issues and Opportunities in the EU

 

• Case study on the matter
• Specific data protection and regulatory issues
• Compliance opportunities

 Hans Graux, ICT Lawyer, time.lex law offices

 1535 Coffee, Networking and Exhibition

SESSION FOUR:  FUTURE

Many have predicted that Cloud Computing is the future of mobile.  This final session of the conference looks at the potential and future of mobile cloud computing  in the short, medium and long term.

 1555

Working without wires | The opportunity of cloud based services for MNO's
 

• The importance of mobility to IT strategies
• Transforming business
• Working without wires - the rule not the exception

 Scott Petty, Business Products & Services Director, Vodafone

 1615

 Don’t run to the clouds - we understand the advantage of the cloud for business but have we forgotten the consumer?

 

• One retailer’s perspective
• Our customer’s needs
• The Killer App

 David Jack, CIO, The Trainline

 1635 Panel: Future Considerations for the Mobile and IT Industry
 

• Evangelos Kotsovinos, Vice- President, Morgan Stanley
• Simon Bradshaw, Research Assistant, Cloud Computing Project, Queen Mary University
• Duncan Hallas, VP Business Development UK, Netbiscuits
• David Jack, CIO, The Trainline
• Scott Petty, Business Products & Services Director, Vodafone

 1705 Show Close
  Chairman's closing remarks
  Mike Spink, Cloud Computing Consultant, Nephologic
 

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